We collected all the conversation surrounding the TED 2018 summit to discover what users were talking about. Here are 5 quick insights that we uncovered:
Trending Topic
The trending topics showed us exactly which subject gained the most traction with users, and it’s easy to see why the leading topic was being talked about! A floating pontoon bridge?! There are some seriously smart people out there, doing some seriously impressive things…
This floating, multi-span suspension bridge in Norway will traverse extremely deep waters. It will float on pontoons tethered to the sea floor with steel cables. In order to maintain stability, the tops of the towers will be tied together. @i_firth #TED2018 pic.twitter.com/wlMardf1Pg
— TED Talks (@TEDTalks) April 12, 2018
Crazy, Creepy, Comical? Face Building Tech Demonstration
The biggest spike in conversation came on Wednesday, when a new technology that can replicate people’s faces to make it appear like they’re saying anything was unveiled. Users were… Well, understandably, impressed and slightly creeped out! The top emotion word at the time was “horrific”… See for yourself to understand why!
This technology can build a moving 3D model of anyone's face—and make it look like they're saying any sentence—just by analyzing a large collection of photos. What could go wrong? Supasorn Suwajanakorn #TED2018 pic.twitter.com/mTfMBIjGbq
— TED Talks (@TEDTalks) April 11, 2018
Emotional Intelligence
Happiness and thankfulness were the top 2 emotions at TED 2018, making up 44.2% and 16.8% of the conversation respectively. Twitter users were “excited” by the new tech and ideas on show, as that was the most used emotion word over the course of the week, whilst the main theme associated with thankfulness was gratitude for the well run event and the talent on show.
Global Solutions
TED tries to deal with global issues and provide solutions and explanations which the whole world can apply and understand. This can be seen in our map of the event; most of the world is represented, with the highest levels of conversation in the US and UK.
Elon Musk – Top Influencer
The Tesla CEO was the man on top over the course of the week, taking our “top influencer” accolade. His 21,138,951 followers were able to follow his thoughts on the talks being given and the topics at hand and his 100% positivity score demonstrated his enthusiasm for the new ideas being explained.
For more information on Blurrt’s ability to analyse live events, contact Ali at alistair@blurrt.co.uk